| 000 | 01016nam a22003617a 4500 | ||
|---|---|---|---|
| 001 | TMONG-005340, 005631 | ||
| 003 | EC-BCE | ||
| 005 | 20211213085220.0 | ||
| 008 | 151022s2011 mx.||||| |||| 00| 0 spa d | ||
| 020 | _a978-607-15-0539-2 | ||
| 040 |
_aBEBCG _cBEBCG _bspa |
||
| 041 | 0 | _aspa | |
| 082 |
_a658.8101 _bF529 |
||
| 100 | 1 |
_aFisher de la Vega Laura Estela _913528 |
|
| 245 | 1 | 0 |
_aMercadotecnia _cLaura Esther Fischer de la Vega; Jorge Espejo Callado |
| 250 | _a4ta.ed. | ||
| 260 |
_aMéxico, D.F. _bMcGrawHill _c2011 |
||
| 300 | _aXIII;273 p.(2 Ejemplares) | ||
| 336 |
_atext _btxt |
||
| 337 |
_2rdamedia _ano mediado _bn |
||
| 338 |
_2rdacarrier _avolumen _bnc |
||
| 490 |
_aMarketing (McGrawHill) _vNo.2011 |
||
| 504 | _aIncluye un Cd. | ||
| 590 | _awycg | ||
| 650 | 4 | _aCOMERCIALIZACIÓN | |
| 650 | 4 | _aGESTIÓN FINANCIERA | |
| 650 | 4 | _aVENTAS | |
| 650 | 4 | _aMX | |
| 651 | 4 | _aMX | |
| 653 | 1 | _aADMINISTRACIÓN GENERAL | |
| 700 | 1 |
_aEspejo Callado Jorge _913529 _ecoaut. |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c111852 _d111852 |
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